In a
statement made available to Tectono Business Review, on Sunday, Vitafoam
Nigeria Plc described the comfort centre as a strategic presence of Vitafoam in
any location that provides an easy access to the company’s products. It said
the inauguration was done at the weekend.
The Group
Managing Director of Vitafoam Nigeria Plc, Mr.
Taiwo Adeniyi, in that statement, told the company’s key distributors that
the rationale for a second comfort centre in Warri was to meet the increasing
demand for the company’s products in view of the quality associated with them.
In Mr.
Adeniyi’s own words: “Vitafoam Comfort Centre is a
retail concept born out of the need to provide convenience and complete
solution for our esteemed customers’ needs for premium comfort, wellness and
relaxation. It is an experimental centre where our esteemed customers view,
appreciate and experience Vitafoam products in use and the world of Vitafoam.”
The Vitafoam
Nigeria boss listed the products range in the comfort centre to include
lifestyle products such as eco-robust sofa, cox louges, cladding club chairs,
cupboard, tables sets, duvet, bedsheets, throw pillows and memory topper, premium
health products such as spring matresses and twills. He noted that the company
also produced baby cot, sofa and mat.
He said: “We also have vita leisure mat, judo trendy mat, exercise
mat, music pillow and multipurpose sofa in our product range.”
Mr. Adeniyi
made it clear that over the years, Vitafoam had moved from being a household
name in the production of just mattresses and pillows to being a foremost
provider of ultimate comfort products. He commended the distributors for their
consistent loyalty and assured them of regular production of top-class products
at competitive prices.
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