Friday, 16 October 2015

FORTE OIL LAUNCHES ‘SMART-FUEL CARD’ TO EASE TRANSACTIONS

A foremost indigenous major marker of refined petroleum products with strong presence in all the states in Nigeria, Forte Oil Plc, has introduced smart-fuel card known as the ‘FO Advantage card’ to improve transaction for its customers at the filling stations and any business point across the country, Tectono Business Review reports.

The Group Chief Executive Officer of Forte Oil Plc who is an erstwhile Group Managing Director and Chief Executive Officer of Skye Bank Plc, Mr. Akinsola Akinfemiwa, stated that the new idea was to support and sustain the cash-lite of the Federal Government and make easy payment mode for its loyal customers.

During the launching of the smart-fuel card in Lagos, Mr. Akinfemiwa, who is a celebrated orator and motivational speaker, made it clear that it was a home-grown initiative of Forte Oil, FBN Holdings and Interswitch, adding that the verve card, which was designed to be used in all Forte Oil’s retail outlets, could also be used on any electronic payment channels nationwide.

The erstwhile Skye Bank boss who is an alumnus of the University of Nigeria, Nsukka further stated that the card was designed to reward loyal customers at all Forte Oil’s filling stations and it would continue to offer value propositions to customers.

In Mr. Akinfemiwa’s own words: “The card is a smart-fuel card which qualifies as a better alternative to cash transactions and provides a secure mode of payment. The FO Advantage card can also be used anywhere the verve card is accepted. Today’s launch of the FO Advantage card is significant to us and just like the theme of this year’s customer service week; we are celebrating ‘our everyday heroes’ by giving them a product that is convenient and secured. Permit me to say that we are in business because of our customers and our service mantra is to always meet and surpass their expectations at all times.”

Mr. Akinfemiwa equally enumerated some of the advantages of having the FO Advantage card as reward, convenience, security, availability and assistance in managing budget.

In his own speech, the Group Managing Director–Designate of FBN Holdings Plc, Adesola Adeduntan, extolled the efforts of Forte Oil Plc in aiding the cash-lite policy of the Central Bank of Nigeria (CBN). According to him, the initiative was a welcome idea worthy of emulation by other organisations owing to its popularity among Nigerians.

Mitchell Elegbe, the Group Managing Director of Interswitch, who was ably represented by the Chief Operating Officer of the company, Charles Ifedi, said that the verve card would be available and used in all the retail outlets of the company, adding that the initiative would enhance the sensitisation of the cash-lite programmes in the country.