Nwankwo Kanu |
While making a speech at
the event, the Director of NTA-StarTimes Enterprise, Mr. Maxwell Loko, stated that both NTA and StarTimes were proud to
appoint superstars as their new brand ambassadors with Kanu projected to be the
face of StarTimes as the days roll
by, reason he said Kanu would be featured in the station’s commercials, be part
of special programmes and events of the company as well as be part of analysis
of matches.
Mr. Loko added that the company’s
plan was to make the partnership a long one though starting with a three years
agreement. He referred to Nwankwo Kanu as a great ambassador of Nigeria and
role model many young Nigerians look up to and which are the criteria that gave
birth to the choice of Kanu for the partnership, adding that the company’s
management was happy that Kanu accepted to be the brand ambassador and help promote
the brand across Africa. He promised that through the partnership, StarTimes
hoped to support Kanu Heart Foundation
among other things outside just promoting the brand acceptability.
In his response, Papilo, as Nwankwo Kanu is popularly
known world-wide as, expressed joy to be the Africa face of the brand that has
put smiles on the faces of Nigerians owing to the fact that immediately
StarTimes came into Nigeria, the story of pay TV changed, especially taking
care of the masses, which is what he stands for too.
In his own words: “I share with the poor, Kanu and StarTimes share the same
vision. Nigeria will migrate to the digital platform and we thank God that we
have a brand that will take care of the poor. Tell the whole world that Papilo
is the new face of StarTimes Africa.”
In his own speech, the
erstwhile Super Eagles striker, Jonathan Akpoborire, said that he was pleased
coming on board because it is a company with quality. He expressed hope that the
quality would continue to improve. Tectono Business Review gathered that he would be the technical analyst for the
platforms during german bundesliga matches. He also said that he is passionate
about the german league where he played for many years before retiring.
According to the Marketing
Director of StarTimes, Dare Kafar,
the choice of the ambassadors was geared to further served its customers
besides on-going efforts of acquiring exciting content in the days ahead.
No comments:
Post a Comment