The
organiser said the selection was a result of a year-long rigorous research,
using Brand Strength Measurement (BSM) index, a model that tests a brand’s
ability to deliver its promise to consumers.
Chief
Executive Officer of the research firm, Mr.
Taiwo Oluboyede, presented the certificate of award to Managing Director of
Promasidor, Mr Anders Einarsson, at
the company’s premises recently.
The
company’s Head of Legal/Public Relations, Mr.
Andrew Enahoro, said that the executives of the research organisation and
top management team of Promasidor also deliberated on how to enhance the value
of the Nigeria brand.
Hmmm!!!
Folks, have you ever imagined how the financial status of your firm will be
when more than 20,000 CEOs and other key decision makers of blue-chip
corporations pay for your products and services or even give you very juicy
deals. The link below will tell you more: http://www.tectono-business.com/2015/07/tectono-business-review-in-conjunction_21.html
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