Tectono Business Review got
to know this development when the Chairman of the company, Mr. Pang Xing, made it known during an interactive session with
journalists in Abuja a few days ago. According to him, StarTimes had within
five years of its operation in Nigeria contributed N4bn to the revenue base of
the country through the payment of taxes. He stated that it had covered about
80 towns with digital signal, adding that efforts were on top gear to expand
its frontiers to other cities.
While
speaking on the challenges facing the operation of StarTimes in Nigeria, Mr. Xing
made it clear that the speed of getting frequency approval from the industry
regulator, the National Broadcasting
Commission, could be slow, adding that this was negatively impacting on its
expansion ambition.
Mr. Xing
said through leveraging on new technologies, StarTimes had been able to drive
down the cost of pay television in the country even as the quality of services
continued to improve, adding that it had been able to increase the number of
people who could afford to watch digital television which was overpriced before
the arrival of the company five years ago.
The
StarTimes boss said that the company was constantly making efforts to expand
its programming, including offering the German football league in its bouquet,
adding that Igbo and Yoruba channels would soon join the Hausa channel in an
effort to boost local content.
Speaking on
digital broadcasting in the country, he said that the government needed to take
more action and that there was a need to stop the importation of analogue
television sets into the country since the world had gone digital.
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