Tectono Business Review got
to know this development in a joint statement signed by the Chief Marketing
Officer of Smile Communications, Mrs.
Alero Ladipo and the Director of Information
Technology and Mobile of Samsung Electronics West Africa, Emmanouil Revmatas, which stated that the two companies’ steps were
in line with Smile’s vision of providing superfast and reliable internet
service in Nigeria.
According to
the two companies, it is essential for them to improve the customer experience
through their product propositions. The statement highlights the noble pedigree
and innovative streak of both companies which they are determined to harness in
serving the best interest of their customers. The offer will be available at
all Smile Stores and some selected Samsung stores.
In her
reaction to the collaboration of the two companies, Mrs. Ladipo stated that
Smile Communications was specifically focused on the importance of partnerships
of this nature to deliver on the end-to-end needs of the customer.
She added: “The customer experience at our shops should create a lasting
impression with the customer. A customer must enjoy the simplicity of the
service and leave ready-to-go. Our partnership with Samsung gives the customer
the opportunity to own the latest Samsung LTE compliant smartphone (Samsung
Galaxy S6 edge with a Samsung complimentary clear cover), a 5GB bundle SmileOn
plan for a fixed price.”
In his own
speech, Mr. Revmatas said that the Galaxy S6 edge had the world’s first-ever
dual curved edge display, which distinguishes the device as the ultimate
premium Smartphone. According to him, this partnership with Smile on S6 edge is
the first of its kind in Nigeria that offers consumers the opportunity to drive
productivity with a unique smartphone coupled with the 4G experience that Smile
LTE network offers.
In his own
words: “Our collaboration with Smile on the Galaxy S6
Edge LTE launch is a staunch affirmation of Samsung’s drive for novelty in the
smartphone market globally. Samsung is committed to continuously engaging in
partnerships that highlight innovations that create an impact in the life of
consumers’. This partnership with Smile on S6 Edge will give Nigerians the
opportunity to drive productivity with a unique smartphone coupled with the 4G
experience that Smile LTE network offers. We are pleased that Nigerian
consumers will have the opportunity to reach new and progressive frontiers with
their Samsung Galaxy S6 edge device.”
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