Wednesday, 11 March 2020


The world today is a world of innovation and open competition. Every firm therefore, in the words of Porter, “has to attempt to put itself in a position where it is likely to perceive and best address the imperatives of competitive advantage”.  

Extra-smart Nigerians are getting shares of the new Lagos by acquiring plots, acres and hectares of land at Ibeju Lekki . What are you waiting for? Click:

To achieve this competitive advantage firms must focus their concern on improvement and innovation. This has to result from a willingness to compete and realistic understanding of the environment and how to improve it. Information and communication play a very important role in the ability and capacity of a firm to innovate and successfully deliver competitive response through value added offerings to their customers.

The primary goal of marketing communication is to reach a defined audience to affect its behavior by informing, persuading, and reminding. Marketing communication acquires new customers for brands by building awareness and encouraging trial.

Have you heard that Landwey is giving out plots of land at URBAN PRIME TWO ESTATE at Abraham Adesanya Roundabout, Ajah, Lagos? You can get yours by calling: 08067876251. For details, click:

For more on these, we invite you to join the Marketing Communication and Brand Management Training class of March 24 - 26, 2020 in Lagos please call 09026713101 or click 
Other upcoming programs are :

                                  March  2020
Creative Problem Solving and Decision Making Course Mar, 2-4
E commerce Opportunities and Application for Business Growth Course Course 02 - 04 Mar, 2020
Forecasting, Analyses and Cash Flow Management Course   02-05 Mar, 2020
Leading Strategic Human Resources Transformation Course 03 - 05 Mar, 2020
Result Oriented Teaming Training  Training Mar  3-5
Business Writing for Administrative Professionals Course 09 - 11 Mar, 2020
Advanced Office Management and Effective Administration Skills Training 09 - 11 Mar, 2020
Strategic Brand Management In Health care Sector 09 - 11 Mar, 2020
Strategic Business Development Program 10 - 12 Mar, 2020
Re-branding Customer Service Training  Mar, 10-12
Digital Warehouse: Method and practice Training  Mar, 10-12
Business Networking and Relationship Marketing Training Mar  10-12
Performance Management and Appraisal System  Mar, 11-13
Authentic Leadership Training 11 - 13 Mar, 2020
Key Account Management Training 11 - 13 Mar, 2020
Strategic Brand Management In Oil and Gas Sector 11 - 13 Mar, 2020
Monitoring and Evaluation of Government Project Course 16 - 20 Mar, 2020
Product Development and Management Course    March 16-18
Data Analytics for Strategic Managers Course    Mar  17-19
Document Control and Record Management Course   March  17-19
Agile Leadership : Crisis and Emergency Management Course  Mar, 18-20
Managing Multiple Tasks, Priorities and Deadlines (Achieving Results through Task Management) Course  March 18-20
Client Acquisition Training for professionals  20 - 20 Mar, 2020
Effective Sales and Marketing Administration Training 23 - 25 Mar, 2020
Conflict Resolution and Negotiation Course  Mar, 23-25
Total Quality Management Course Mar,23-25
Remaining Competitive - Red to Blue Ocean Positioning Training  Mar, 24-26
Effective Interpersonal Skills Course 24 - 26 Mar, 2020
Project Scheduling and Cost Planning Skills Training Mar,24-26
Life After Service/ Pre Retirement Workshop Mar, 25-27
Negotiation and Mediation Skills  Mar,25-27
Compact and Agile Document Control and Record Management Course 30 Mar-April 3
Employee Engagement and Alignment Course 30 Mar-Apr 1
Effective Self Awareness, Self Management and Control Training 30 Mar - 03 Apr, 2020
Financial Accounting and Reporting Course 30 Mar - 02 Apr, 2020
Advanced Human Resources Management Course: Competencies Development 31 Mar -02 Apr, 2020
Leading with Emotional Intelligence Course 31 Mar - 02 Apr, 2020
Train The Trainer Workshop 31 Mar - 02 Apr, 2020
Job Evaluation and Reward Management Training 31 Mar - 02 Apr, 2020
Advanced Negotiation Masterclass 31 Mar - 02 Apr, 2020

Coaching, Mentoring and Role Modelling Training  Training  April 1-3
Result Oriented Teaming Training  Apr 1-3
Key Result Areas, Key Performance Indicators Setting and Administration Training Apr 1-3
Work Ethics and Organisational Productivity Course   April 1-3
Product Development and Management Course    April1-3
Time and Priority Management for Personal Effectiveness Course  Apr 1-3
Customer Experience Management for Brand Managers, Sales Managers, Marketing Managers and Relationship Managers Course    April 1-3
Market Planning, Market Audit and Bench-marking Training  Apr 1-3
Strategy Management in the Public Sector Course     Apr 1-3
Market Segmentation, Targeting and Positioning Strategies Course Apr 6-8
Information, Documentation and Data Control Compliance  Apr 6-9
Excellent Client Service Delivery Approaches for Front line People: For Personal Assistants, Receptionists, Dispatch Riders, Attendants, Telesales and Operators Apr 6-8
Developing an Effective Safety Culture Training  Apr 7-9
Effective Shareholders Value Creation Management Approaches Course  Apr 7-9
Essential Administrative Skills for Upcoming Officers, Senior Supervisors and Promising Managers Training  Apr 8-10
Strategic Sales Management Course  Apr 13-17
Marketing Communication for Business-to-Business Management Training  Apr 13-15
Building and Presenting a Powerful Business Case Course  Apr 13-15
Strategic Managerial Accounting Course: Cost Behaviour System Analysis  April13-17
Strategic Planning, Control and Budgeting Course  April 13-17
Basic Human Resources Management Skills for Line Managers and Senior Supervisors Course
 Apr 14-16
Strategic Human Resource Management Training  Apr 20-23
Strategic Crisis Management Training  Apr 20-22
Beyond the Sales Target Course: Field Sales Development and Management  April 20-22
Brand Conscious Managers Training  Apr 21-24
Productivity with Emotional Intelligence Course  Apr 21-23
Offensive and Defensive Market Share Training for Sales and Marketing Managers  Apr 27-30
Communication and Planning Skills for Administrative Professionals Training  27-30
Managing the Learning and Development Functional Responsibilities Training  Apr 28-30
Health, Safety and Environment Training Apr 28-30
Strategic Finance Manager with Influence Course Apr 28-30
Developing the Management and Staff Organizational Learning and Development Capacity Training   May 4-7
Middle Management Development : Stepping in to Leadership Course 4-6
Effective Communication and Interpersonal Relations Course  4-6
Critical Customer Service Skills Course  4-6
Relationship Management and Marketing Result Course  4-6
Business Etiquette for Personal Effectiveness Training 4-6
Document Control and Record Management Course 4-6
Mastering Corporate Communication Course  4-8
The 360° Leader: Emotional Intelligence in Leadership Excellence Course 4-6
Measuring and Managing Customer Satisfaction Training  4-6
Effective Crisis Communication Skills Training  4-6
Forecasting, Analyses and Cash Flow Management Course  4-7
Selling to Difficult (People and Organizations) Course   5-7
Leadership in Transition Course  May 5-8
Business and Project Analysis Planning and Monitoring Course   6-8
Strategic Customer Loyalty Management Course   6-8
Interpersonal Skills Improvement for Technicians, Operatives, Secretaries and Personal Assistants Course   6-8
Marketing and Brand Management Training   6-8
Linking Strategy to Goals Training  May 11-13
Organisational Fraud Avoidance Methods: Effective Forensic
Acounting Training  May 11-15
Proactive Process Troubleshooting and Problem Solving Skill Acquisition Training  May 11-15
Talent Recognition and Development Course 11-13
Profitable Risk Analysis and Management Course  11-13
Effective Sales and Marketing Administration Training 11-13
Key Account Management Training   11-13
Human Resources Business Partnership Approaches Course  11-13
Building Service Excellence Culture Training  12-14
Strategic Human Resource Processes Planning Course  May 12-14
Remaining Competitive - Red to Blue Ocean Positioning Training May 12-14
 Succeeding in Management of Sales Outlets Training  May 20-22 Finance and Business Intelligence for HR Professionals Course  18-21
Profitable Selling in a Volatile and Hostile Market Course  20-22
Performance Appraisal and Management System Training  20-22
Business Development Essentails Course for Sales and Marketing People 20-22
Product Management Mastery Training  20-22
Business Networking and Relationship Marketing Training  25-27
E-Archiving and Electronic Document Management System Training  May 25-29
Effective Interpersonal Skills Course  May 25-27
Project Scheduling and Cost Planning Skills Training 25-27
Effective Team Leadership Training: Transforming Personal and Team Effectiveness  25-27
Effective Procurement, Supply Chain and Contract Management Approaches Course  May 25-29
Impactful Presentation that gets Business Course 25-27
Effective Service Delivery Management for Managers Course  25-29
Business Process Management Course 25-29
Total Quality Management Course  25-27
Project Management for New Managers : Basic Project Management Approaches Course  27-29
Tendering, Procurement and Negotiation Skills Course   27-28
Effective Distribution Channel Management Course   27-29
e-HR: Modern Trends and Applications Course   27-29
Compensation and Benefits Management Training  27-29
Strategic Brand Management In Food and Confectionery Sector  26-28
Strategic Creativity and Innovation Management Course  26-28
Effective Credit Sales Administration and Debt Recovery Methods Course  27-29
Telesales Approaches for Client Sourcing, Client Attraction, Client Acquisition and Client Retention Course 27-29
 Supervisory Effectiveness Training   27-29
Call 09026713101,

No comments:

Post a comment